Marketing Jobs
Are you an experienced and well-rounded marketing professional ready for your next challenge? Do you have a proven track record of using your marketing and sales expertise to deliver revenue growth? Are you passionate about transforming education for post-16 students? Then this could be the role for you.
About Us:
At Learning on Screen, our core purpose is crystal clear: to elevate post-16 education by harnessing the transformative power of moving image and sound. We do this by working with members in educational institutions and beyond to provide unparalleled access to millions of audio-visual resources dating as far back as the 1920s for use in teaching and learning. We also support people to use this content, whether that’s navigating the minefield of copyright legislation or understanding best practice for embedding our content into their teaching. In addition, we work on pioneering partnerships and collaborations to amplify our global impact. Join us in our journey in shaping the future of learning and teaching and making a lasting impact in education.
Role Overview:
The Head of Marketing & Sales plays a pivotal role in driving the organisation’s growth. You will develop and execute multi-channel strategies delivered across the funnel from enhancing brand visibility and generating leads, nurturing leads to conversion, right the way through to supporting customer retention and advocacy. This varied role offers the opportunity to expand market reach with our current services, as well as helping launch new products into existing and untapped markets, while delivering a strong RoI.
As well as being a commercial and strategic leader you will need to be a hands-on problem solver, ready to roll your sleeves up to support a small team to deliver where needed. You will be pivotal in ensuring we achieve our mission and deliver impact for post-16 students.
You will report directly to the Chief Revenue Generation Officer who leads the revenue team, comprising of digital marketing and content specialists as well as membership support staff.
Key Responsibilities:
- Membership engagement and growth: Developing and executing strategic marketing and sales strategies to drive member engagement, growth and retention with our flagship membership and subscription services.
- Brand positioning and visibility: Ensuring we have a powerful brand that punches above its weight to increase market share, drive competitive advantage and to position the organisation as a thought leader within the sector.
- Marketing analysis and segmentation: Conducting market analysis/research within existing and untapped markets to uncover insights to segment audiences and tailor marketing messaging and activities effectively to drive conversions.
- Digital marketing: Overseeing digital marketing strategies, including website optimisation, email marketing, search marketing and social media marketing to drive traffic and conversion across the funnel stages.
- Content and creativity: Oversea content strategy and creation across various formats and channels, ensuring innovation and creativity to stand out in a crowded market.
- Data-driven decision making: Using analytics to test strategies, measure results and generate insights in order to iterate and improve performance, tracking key metrics and leading the team to deliver and report against agreed KPIs.
- Budgeting and resource management: Tracking spend, ensuring cost effective allocation of resources and reporting on RoI.
- Leadership and collaboration: Leading and mentoring the team to perform against growth and revenue targets as well as collaborating with other departments to ensure a unified approach.
Essential experience and skills
- Extensive experience in a similarly commercial marketing and sales role with a proven track record in driving revenue growth.
- Strong strategic thinking skills with a track record of successful planning and execution.
- A commercial and results-driven mindset with a commitment to achieving and exceeding financial targets.
- A diverse marketing skillset and proficiency across a range of marketing channels.
- Experience leading and line managing a team to perform.
- Excellent communication skills with an ability to convey complex ideas and concepts in an accessible way for a range of stakeholders,
- Ability to thrive in a fast-paced, dynamic environment with fluctuating demands and priorities.
- Demonstrated ability in managing budgets and tracking RoI.
Benefits:
- Flexible working hours: 4 days (80% / 28.8 hours)
- Remote or Hybrid: Work from the comfort of your home or join us at our London office as needed.
- Competitive Salary: £36,000 per year pro rata (4 days / 80%).
- Professional Development: We encourage continuous growth and provide resources to enhance your skills.
- Make an Impact: Contribute to the future of digital learning in a dynamic and forward-thinking organisation.
Join us in driving unparalleled success as the Head of Marketing & Sales at Learning on Screen. We look forward to reviewing your applications and welcoming the newest member of our dynamic and forward-thinking team!
How to Apply:
To apply, please follow the "Apply via Website" button below to upload your CV, a cover letter outlining your relevant experience and qualifications, and a completed equality monitoring form via our Breathe Recruitment vacancy page.
Application Deadline: Wednesday, 22nd May 2024 by 6pm.
Please note that this is a part-time, permanent position. The job description is subject to occasional amendments and not considered part of the employment contract. Flexibility is required within the broad scope of the role.
Learning on Screen is an equal opportunity employer and welcomes applications from all qualified candidates. We are committed to creating an inclusive and diverse workplace.
Unfortunately, we are unable to consider any applications received after the deadline.
First interviews - will be held virtually on 27th May.
Second interviews - will be held in person on 3rd June.
The client requests no contact from agencies or media sales.
Please note, this is a 6 Month Fixed Term opportunity.
We now have an opportunity for a fixed term Performance Marketing Specialist to join us at Battersea. This role is responsible for delivering, optimising and evaluating Battersea’s digital advertising campaigns, specialising in paid social advertising channels such as Meta and TikTok. You will implement and manage large annual media spends to support the achievement of strategic objectives and individual campaign targets.
We are looking for someone with the skills and experience to manage the development of Brand focused digital media plans, from media planning through to implementation and end of campaign reporting. You will be required to deliver against performance targets and establish paid social activity as a key acquisition driver for teams and objectives across the organisation. You will also advise and recommend the best use of the platforms to hit performance targets.
To be successful in this opportunity, you will need excellent creative skills, and strong experience in developing campaign strategies and implementing a busy social media advertising plan, with a proven ability to manage large budgets across multiple ad platforms.
What we can offer you
In return for your commitment to our cause and to recognise the value of our employees, Battersea offers a range of benefits to support the wellbeing of our employees. These include:
- 28 days of annual leave (plus 8 days paid public holidays) per year
- Discounted gym memberships and cycle to work schemes
- Employee Assistance Programme and access to Wellbeing Resources.
- Generous pension contributions – up to 10% employer contribution
- Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year.
- Annual interest-free season ticket loans
We are also committed to providing learning and development to our employees. During your time with us, we provide support for your professional and career development, including access to digital and in-person training programmes, leadership and management training, mentoring and much more.
Our Hybrid Working Model
We operate a 50% onsite hybrid working model, with our office-based staff splitting their time between site based and home working. This enables our office-based staff to balance the benefits of home working with onsite collaboration and maintaining a connection to our cause.
Diversity and inclusion
At Battersea, we are committed to developing and supporting a diverse workforce and inclusive culture in all aspects of our organisation. We aim to ensure that this pledge, reinforced by our values, is embedded in our day-to-day working practices and our work together.
By hearing from and valuing different experiences, perspectives, and contributions, we know we can provide the best expert care for every dog and cat who needs us. We welcome and encourage applications from people of all backgrounds, particularly those from diverse ethnic communities and people with disabilities, who we know are currently underrepresented in our workforce.
As a Disability Confident Committed Employer we will ask about any adjustments you may need at application and/or interview stage, and if you are offered a role with us, we’ll talk to you about any workplace adjustments you may need to help you perform at your best.
More about us
At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love, expert care and get to know their characters and quirks so we can find them a new home that’s just right for them. Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.
Closing date: 21st May 2024
Interview date(s): 27th & 28th May 2024
For full details, please click on apply and download our recruitment pack. All applications must be submitted before the closing date advertised. We reserve the right to close the vacancy early if a high volume of applications is received.
The client requests no contact from agencies or media sales.
Coeliac UK currently has an exciting opportunity for a Head of Marketing, to join our team in High Wycombe, with the option to regularly work from home by agreement with your line manager. You will join us on a full time, permanent basis (will consider temporary). In return you will receive a competitive salary of £45,000-£50,000 per annum based on experience.
Coeliac UK represents over 60,000 members providing information and support to those affected by coeliac disease or following a gluten free diet. We also campaign on behalf of all those living with coeliac disease and undertake research into the causes of the disease.
The Head of Marketing role:
This is an exciting new role in an expanding team, ideal for someone who’s an established marketeer and wants to make a difference. The Marketing & Digital Directorate objectives are to raise awareness of coeliac disease, extend our reach to a wider audience, grow our reputation with a variety of audiences, and maximise engagement. The Directorate operates as an in-house agency providing consultancy, creative generation, and managing all marketing across all channels and platforms.
Key responsibilities of the Head of Marketing:
- The core responsibility is to lead and deliver against all marketing objectives across the organisation – this includes working with Fundraising, Evidence and Policy, Commercial and Membership & Volunteering Directorates to develop strategies, activities and marketing communications. The role is very varied with good opportunities to generate creative solutions across our channels, including website, email, app, events, PR, magazines and social media.
- We are also implementing a number of new initiatives for the charity including revising our Vision, Mission and Values, plus developing a new brand proposition. This will be rolled out across the year and will require the Head of Marketing to work closely with the Director of Marketing & Digital and the CEO to implement this. We are also working on a new website to launch under the new brand proposition in early 2025 – the content and activation of this falls under the remit of the Head of Marketing, with the Director of Marketing & Digital supporting on strategy, and the Head of Digital providing all delivery.
Essential experience, skills and knowledge required for the Head of Marketing role:
- More than 10 years Marketing and Communications experience with at least three years at senior management level
- Strategic leader able to see the big picture and deliver the detail
- Motivational and supportive manager able to guide and develop team members
- Cooperative team player with practical ‘can do’ attitude incorporating a flexible approach
- Evidence of successfully managing complex projects and budgets and the ability to work accurately and at pace
- A positive, personable and confident communicator, able to adapt to suit a variety of stakeholders and audiences
- Highly organised with great attention to detail
- Able to work to deadlines and prioritise tasks
- Up to date with current Marketing and Communications best practice
- Self motivated and able to work without close supervision
- Good IT/digital skills – including MS Office, CRM systems, email marketing tools, social media platforms and not essential, but some InDesign and Photoshop experience a bonus
- CMS and website content management experience
If you would like to be considered as our Head of Marketing, please apply now with your CV and cover letter. For your application to be considered, please combine your covering letter and CV into a single document for uploading purposes. We’d love to hear from you!
About Us
The Fire Fighters Charity offers specialist, lifelong support for members of the UK fire services community, empowering individuals to achieve mental, physical and social wellbeing throughout their lives.
We provide confidential, personalised support to the whole of the fire services community, whether that’s at our centres, over the phone, online or out in communities.
We are looking for a Senior Marketing Executive to join our Marketing and Engagement team.
The Benefits
As an Employee of the Charity, we pride ourselves on ensuring you have great employee benefits along with a supportive working environment.
- Salary: £37,133 per annum
- Pension: 8% pension contributions (All pension contributions are paid by the Charity on your behalf. No employee contribution is required, though can be made through a salary sacrifice scheme)
- Paid Annual leave: 25 days plus bank holiday (prorated)
- Life assurance: 3 x basic salary
- Access to an Employee Assistance Programme and other support tools
The Role
Based at our Head Office in Basingstoke, Hampshire, and reporting to the Marketing Manager, you will deliver engaging, creative, data-driven marketing campaigns targeting our beneficiaries and supporters across the UK’s fire services community. You’ll achieve this by utilising all our available media channels including email, websites, direct mail, social media, on/offline advertising and events.
In this fast-paced and exciting role, you’ll be supporting teams across our Charity to promote our health and wellbeing services to the deserving people we support. You will also assist our fundraising teams to generate the income needed to fund the diverse range of services we provide to the fire family.
This role is subject to a Basic Disclosure and Barring Services Check.
About You
We’re looking for an enthusiastic marketer with experience delivering marketing campaigns that demonstrate a return on investment.
You will need to be confident communicator, calm under pressure and keen to evidence the success of your work through data analysis, you will be able to adapt your approach to suit different audiences and to translate marketing briefs and objectives into effective campaign activity.
Naturally creative and pro-active, this role would ideally suit someone who is keen to take the next step in their marketing career, who thinks on their feet to overcome challenges to deliver projects on-budget and on-time.
Please see the job description for a full outline of the role and organisational outcomes it contributes towards.
How to Apply
For more information about the Charity, please visit our website. To apply, please upload a CV and cover letter to our recruitment portal.
We reserve the right to close this role early should we receive a sufficient number of applications. Due to the number of applications we receive, we are unable to contact applicants who are not shortlisted for interview. If you do not hear from us within two weeks of the closing date, please assume that your application was not successful this time.
The client requests no contact from agencies or media sales.
Whether it’s our pilots, fire crew or charity team, every member of our workforce has a vital part in providing London with our service. London’s Air Ambulance Charity offers a hybrid way of working with central London offices, continuous professional development, wellbeing packages and family friendly employment policies.
This is an exciting time to join London’s Air Ambulance Charity. We are in the midst of the largest appeal in our history aiming to raise £15 million by Autumn 2024 to replace our two helicopters, and at the end of the year we will be launching our new 15-year strategy which will set the direction for the service until our 50th anniversary.
Who are we looking for?
You will be a determined and passionate individual who wants to make a real difference to critically injured patients in London. You will have experience in developing and delivering robust supporter engagement, acquisition and retention campaigns.
The purpose of the Senior Direct Marketing Officer’s role is to deliver and evolve the acquisition and retention strategy, inspiring the people of London to become long-term supporters of the Charity.
Working closely with the Senior Direct Marketing Manager, you will manage campaign activity, from briefing through to execution, as well as identifying opportunities for improvement within the programme, particularly with regards to retention and delivery of the supporter journey.
You will be responsible for multi-channel donor acquisition, retention, upgrade and cross-sell campaigns across digital channels, print, telephone and provide occasional support to our successful Face to Face programme. You will take ownership of the delivery of our supporter journey for our regular donors, cash, lottery and raffle players – with huge scope to make a big impact in this area.
The role is offered on a full time, permanent basis. Although the post is based at Mansell Street, LAA offers a hybrid working arrangement.
We pride ourselves on our dedication to being an employer that values diversity, we firmly believe that each team member can provide a unique perspective and valuable contribution to the lives of the people we serve, applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Duties and Key relationships Marketing and Communications
This is a new role in the Marketing and Communications department and is responsible for the media relations of the Charity.
PR and Media Relations
• To develop relevant media contacts, as well as contacts in the sector, to maximise the reach and coverage of key communications campaigns as well as wider organisational projects.
• Produce creative copy written for a variety of audience groups which champions and shows best practice of our tone of voice
• Develop and support in house PR roll out
· Work with external PR agency on selected press releases where relevant
· Write press releases in line with campaign launches and key moments
· Develop pitches and news stories and other promotional copy.
· Lead on media briefings that convey appropriate key messages and prepare spokespeople
· Identify and interview case studies and media spokespeople
· Pull together monthly Data Analysis reports with the support of the Marketing and Communications Manager
· Send out weekly coverage reports with the Digital Marketing Officer, monitor external activity (including competitor) and incorporate best practice.
· Analyse reports to identify new opportunities and act up to grow presence in national press by identifying proactive and reactive media opportunities.
· Be part of out-of-hours weekend monitoring rota
Communications
• Maintain the communications calendar
• Research, write and distribute media outreach activities such as press releases, media comments, media briefs, features, blogs and letters to editors
• Be the first point of contact for media enquiries and manage the press office function in a timely manner.
• Maintain library system for press cuttings, monitor cuttings and report on results
• Lead on gathering powerful stories that highlight the impact of childhood cancer on the lives of children, young people and families
• Work closely with the fundraising and digital teams to coordinate and respond to the different needs for case studies
• Maintain a detailed and GDPR compliant contact management system of all case studies
• Work closely with the Digital Team to ensure that all campaigns and content produced is reflected on the website and across social media accounts
Families
• Maintain relationships with current patient families who are sharing their cancer journey stories with the media.
• Produce stories of patient families and share online and social media
• Work with a diverse range of case studies and media spokespeople and ensure they are treated in an appropriate and safe manner.
• Be key spokesperson for families media storytelling
Other
• Contribute to the overall Marketing and Communications function of Children with Cancer UK
• Carry out any other duties commensurate with the general level of responsibility of the post
• Occasional events attendance
• Partnership relationship building
• Manage relevant cases and inboxes on Salesforce
• Marketing Cloud user
• Be part of the Officers forum
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Senior Fundraising and Marketing Manager
Are you passionate about making a difference?
Do you love devising new and innovative fundraising strategies to achieve goal after goal?
Have you got experience within the Charity sector at a senior level, with a proven track record of strategic thinking and leadership? Then this is the job for you!
Beechwood Cancer Care is currently seeking an experienced and dynamic Fundraising & Marketing Manager to join our friendly Team.
Key responsibilities:
- Forging impactful community and corporate level relationships
- Initiating and executing successfully innovative fundraising campaigns and events to drive growth in aid of the Charity’s mission
- Overseeing all aspects of the Charity’s fundraising and marketing, from grant applications and donor relations, to CRM systems and digital marketing
If you’d like to join us in driving impactful initiatives for local cancer care, download the full job description and get in touch now!
N.B. There will be a presentation and short written exercise as part of the recruitment process.
Candidates can apply via the application form on the Charity's website or by submitting a CV and supporting statement demonstrating their suitability for the role.
Any CV's submitted without a supporting statement will not be considered.
Supporting those affected by cancer, grief and bereavement.
The client requests no contact from agencies or media sales.
We are looking for a new member of the Programme Communications Team to lead on developing and implementing strategic marketing and communications for the Academy’s Enterprise Directorate. This role will have responsibility for elevating and increasing awareness and engagement of the entrepreneurship programmes, delivered by the Academy.
The role
Are you ready to shape the future of engineering and entrepreneurship? We’re looking for a visionary Senior Marketing and Communications Manager to join our dynamic Programme Communications Team. In this pivotal role, you will be at the forefront of promoting innovative engineering solutions and entrepreneurial spirit, contributing directly to the visibility and success of the Royal Academy of Engineering’s Enterprise Directorate (the Enterprise Hub and the Leaders in Innovation Fellowship).
As the Senior Marketing and Communications Manager, you'll craft and execute a robust Marketing and Communications Strategy. Your expertise will enhance our brand, attract diverse talent, and engage stakeholders across the globe. Through your leadership, our entrepreneurship programmes will resonate deeply within the tech and engineering communities.
Experience and Skills: You bring a rich background in B2B and B2C marketing, with a proven track record in developing strategic communications. Your expertise in SEO, content production, website management, and stakeholder engagement will be key.
Visionary Thinking: You are up to date with the latest marketing trends and possess the creativity to apply them effectively.
Leadership: With strong leadership skills, you are ready to mentor and manager team members and lead projects to successful outcomes.
Who are we?
Engineering matters. It shapes our everyday lives, from our ability to turn the lights on, have a hot shower and commute into work, to the mobile phones we rely on to keep connected. It also plays a vital role in addressing some of the biggest challenges facing society today, from climate change, to global health pandemics and cyber threats.
The Royal Academy of Engineering is a charity that harnesses the power of engineering to build a sustainable society and an inclusive economy that works for everyone. In collaboration with our Fellows and partners, we’re growing talent and developing skills for the future, driving innovation, and building global partnerships, and influencing policy and engaging the public. Together we’re working to tackle the greatest challenges of our age.
With a diverse workforce and an inclusive and supportive culture, we look to attract candidates from wide and different backgrounds who have a passion for the role engineering plays in society. Our aim is to make the Academy the best place to work for the staff we have and those we seek to attract.
Why work for the Royal Academy of Engineering?
We’re looking for people who are driven to make the world a better place. If you’re passionate about what you do and want to work collaboratively with talented colleagues to make change happen now and for future generations, we want you to get in touch.
This is the perfect time to join us. We have a dynamic, visionary CEO, a strong leadership team and an ambitious and exciting strategy. The value we bring as experts in our field and change agents is highly recognised and makes the Academy a motivating place to be. Our work today builds on a long, proud history with a focused and ambitious future which we’d love you to be part of.
We are looking for talented people who want to make a difference, to join our team – is this you?
Company Benefits
The Academy offers a fantastic package of additional benefits including:
- BUPA cash plan
- Private medical insurance
- Access to Employee Assistance Programme
- Independent Financial Advice
- Non-contributory pension scheme with 10% employer contribution
- Life Assurance, 4x annual salary
- Health and wellbeing programmes
- Generous holiday allowance
- Wellbeing days and office wide Christmas leave
- Significant investment into your personal and professional development
- Regular social activities
- Subsidised restaurant
Location
Our light, spacious head office is based in a fantastic location in central London with views over St James’s Park and close to the West End. We operate hybrid, flexible working practices with a baseline for office-based working of a mandatory weekly team day plus further days each week as required for the role and the Academy.
How to apply/Interview process
To find out more and to apply, please visit our website. As part of your application, you will be asked to upload a CV and a supporting statement explaining your interest in this role and how you fit the experience, knowledge, and skills profile.
Closing date: Midnight on 26 May 2024.
Interview dates: w/c 3 & 10 June 2024 (in person).
The Academy is committed to making reasonable adjustments to remove barriers that hinder applicants from applying or staff from working effectively and comfortably.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Our system keeps your personal information hidden until the recruiter contacts you.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Bristol Charities is entering a season of rapid development and growth. We are expanding our impact across Bristol through the implementation of a Hub delivery model, which will allow us to tailor our services and support within priority location and communities across the city.
As part of growth, we are recruiting for a range of new roles and are seeking highly motivated individuals to join our team. If you care about Bristol and are passionate for positive change, then please come and join us on our journey.
MARKETING AND COMMUNICATIONS COORDINATOR
Contract: Permanent
Hours: Full-Time or Part-time (14-35 hours per week). If part-time agreed then additional hours may sometime be required and can be taken as Time Off In Lieu.
The charity’s inaugural Marketing and Communications Coordinator will be responsible for all aspects of marketing, comms and PR of our Community Hubs, with a focus on our Oldbury Court Hub. The role will drive enhancements to the charity’s engagement and impact which will secure further support and resources for its critical work.
The postholder will work with colleagues in delivering regular communications output, events and campaigns, and in building and managing networks of local stakeholders and partners.
We offer the following benefits:
- Competitive salary with index-linked pay awards
- 5% employer pension contribution (matched)
- 4x Life Assurance
- 26 days annual leave, rising with length of service (plus Bank Holidays)
- Health Cash Plan
- Employee Assistance Programme
- BenefitHub discounts and perks platform
- Staff Wellbeing Group
- On-site café
- Free on-site parking
Deadline for applications: Sunday 2nd June 2024
Interview dates: TBC
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Our vision is for a world where epilepsy is irrelevant and people with epilepsy lead the lives they want to lead. We are the UK’s only charity transforming the lives of people with epilepsy through world leading research, advocacy and care. We put people at the heart of everything that we do.
It is an exciting time to join us as we embark on our strategy to raise £5m for people living with epilepsy by 2025. Epilepsy Society is an ambitious and passionate place to work. We hope you will be inspired by what we do and recognise our potential to do even more.
The role of the Senior Digital Marketing Executive is to ensure we provide a great supporter experience to any person, company or organisation who donates to the Epilepsy Society and to help the fundraising and marketing teams increase our number of supporters and fundraisers through digital acquisition.
As part of the Charity’s in-house marketing agency, you will support in responding to briefs from other departments and work closely with their teams to create and deliver marketing plans which deliver on revenue and strategic priorities. You will also work closely with multiple stakeholders, including our digital agency and the other teams within the Fundraising and Marketing Department and the wider organisation.
This role involves supporting various digital marketing initiatives, including SEO, SEM, social media marketing, email marketing, content creation, and data analytics. The postholder will be responsible for a range of tasks to support the efficient and effective running of a fundraising and marketing team dealing directly with donors at all levels to ensure they have the best donor experience. We need someone to help us to reach new people online, drive income and build an enhanced online supporter experience.
There is flexibility within the role; with a hybrid working approach of 3 days in the office and 2 days working from home. We offer a generous holiday allowance as well and training and development opportunities. There is plenty of free on-site car parking, a Café and beautiful grounds to work in and be surrounded by. We have a generous group pension scheme, an employee assistant programme (with confidential helpline with any support you might need) and Purple Rewards, a reward scheme with money-off benefits on a number of high street products and services.
The post-holder should demonstrate our people values of CAIRO (Caring, Accountable, Improving, respectful and Open).
If you have the right skills and experience and are inspired to apply, please do so by attaching your CV and covering letter detailing how you meet the person specification.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
As a dedicated marketing resource in this small but energetic charity team, the role of marketing assistant is to help elevate Youth Talk’s story and brand awareness amongst its target markets. The primary focus and accountability is to deliver on fundraising goals, driving awareness and new funding leads from its designated target markets.
Reporting to the Fundraising Manager this will include responsibility for creating and managing impactful marketing content and campaigns that grow the brand profile and drive fundraising income. This would be working across all channels including social media, search, PR, events and website content. This new position will build on the significant work and achievements of the last couple of years and you will support the strategic development of our fundraising marketing plan.
This will require working closely with all the Youth Talk team as well as sourcing content from corporate partners, funders and external suppliers and stakeholders.
Main Responsibilities
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Build on Youth Talk’s Marketing Plan to ensure a balance of content across all marketing channels - effectively engaging with a range of audiences.
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Write, edit and proof-read content for Youth Talk’s website, social media, email newsletters, press releases.
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Energetic, ideas-driven, low-cost marketing attitude. Strong focus on lead generation and ROI to be accountable for delivering on fundraising targets.
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Grow Youth Talk’s social media presence to generate new supporter leads and engage with comments to identify new creative stories.
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Support the fundraising team to develop, implement and evaluate a range of marketing activities and communications to deliver on Youth Talk’s strategic plan.
Additional Responsibilities
- Identify potential new relationships and opportunities for fundraising support.
- Produce reports on marketing activity to optimise content performance and develop insights to inform future activity.
- Work with the team to extract data opportunity for marketing use.
- Provide guidance to staff, external partners and funders on the consistent use of the Youth Talk brand and assets, including the logo, tone of voice, imagery.
- Be the brand guardian in terms of managing correct discipline and best practice around the brand as a mental health charity. Including working with internal colleagues to extract the maximum input and marketing value from the wider Youth Talk team.
- Provide support with events, including representing Youth Talk at events.
Person Specification
We are looking for a marketing individual who can demonstrate the following experience, skills and knowledge:
- Strong marketing and creative skills
- Previous experience in digital marketing across multiple channels
- Passion for social media
- Strong copywriting skills
- Ability to multitask, roll up your sleeves and be part of a small energetic team where adaptability is key
- A team player, as well as the initiative to manage your own work plan
- Experience in using IT systems and marketing management platforms
- Ideally working knowledge of WordPress
- Search engine marketing experience
- Attention to detail and a high level of literacy
- The ability to spot potential and build relationships
- A desire to learn more about fundraising
To make an application to be considered for the role, please submit the following:
· An up-to-date CV outlining your relevant experience (no more than 2 pages).
Interviews will be conducted in St Albans on 29th May.
The client requests no contact from agencies or media sales.
Are you an experienced fundraiser? Do you have a good understanding of fundraising and marketing principles?
We are looking for a Marketing Officer who will be responsible for supporting the exploration of ideas for various marketing and fundraising activities, contributing to the development of the annual fundraising & marketing plans and budgets, supporting new and existing fundraising and marketing appeals and projects, maintaining integrity of information held on the supporter database, monitoring campaign and project performance including Key Performance Indicators (KPIs), liaising with internal and external suppliers and stakeholders and where assigned, oversee a caseload of donors or volunteers (e.g. fundraisers, church reps or speakers), ensuring that they are trained, resourced and supported appropriately.
If that's you, then we would love to hear from you!
Do you have the following experience?
- Multi-channel marketing experience across a variety of media channels including direct mail, press and digital channels
- Understanding of various marketing techniques
- Proven experience of database or CRM management
- Work Package management experience
- Project management skills, with the ability to undertake multiple projects
The successful candidate will have:
- The ability to prioritise and meet deadlines with minimal line management input
- Excellent oral and written communication skills with ability to write reports and creative briefs
- A good understanding of budgeting and financial data
- The ability to work under pressure and manage a varied workload
- Excellent IT skills
We particularly welcome applications from people with disabilities and those from Black, Asian or Minority Ethnic (BAME) backgrounds (in our UK workforce) as these groups are currently under-represented at Tearfund.
Hybrid working: This role is eligible for hybrid working and you will be required to work from the Teddington Tearfund office and from your home by agreement with the line manager.
All applicants must be committed to Tearfund's Christian beliefs.
The recruitment process will include specific checks related to safeguarding. In addition, personal identification information will be submitted against a Watchlist database to check against criminal convictions as a counter-terror measure.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Join us in Making a Difference!
Are you passionate about using your marketing and digital skills to uplift communities and create lasting change? If so, YMCA Leicestershire is looking for a dedicated individual to join our team as a Marketing and Digital Content Creator.
Benefits include: A generous 33 days of annual leave, including bank holidays, Birthday Leave, Service Leave, Pension and Health Cash Plan, Company Sick Pay Scheme, Blue Light Discount Card, Free Gym Access and Complimentary Y theatre tickets.
About the role:
As a Marketing and Digital Content Creator, you will play a vital role in elevating YMCA Leicestershire’s brand and engaging our supporters through captivating digital content.
Marketing and communications make an important contribution to the growth and success of the organisation, with impactful stories and campaigns increasing our visibility in the local community. In 2022 we joined the YMCA national brand, but we’re the same independent local charity. This gives us access to many resources and helps us have a stronger voice on young people’s issues
This new Marketing and Digital Content Creator role will work alongside the Fundraising and Communications Manager and Partnerships and Events Fundraiser. The work is varied with different events and projects arising throughout the year and the team works collaboratively to achieve targets.
Key responsibilities will include:
- Developing and implementing digital plans to grow audience engagement and brand awareness.
- Creating exciting content for campaigns, emails, social media, and our website.
- Coordinating marketing projects and print materials across different service areas.
- Leading digital marketing efforts for fundraising campaigns, including regular giving and tailored communications.
- Maintaining supportive team working and building effective relationships with staff, service users, and supporters
About you
We are looking for someone who is:
- Passionate about the charity sector and committed to understanding YMCA Leicestershire’s work.
- Highly organised with the ability to plan and manage workload independently.
- Experienced in marketing, digital, with strong digital marketing skills.
- Proficient with digital tools and platforms, including social media and Google Analytics.
- A team player with excellent interpersonal skills and the ability to build rapport with diverse stakeholders.
To succeed in the role of Marketing & Digital Content Creator, your key skills will include:
- A recognised formal qualification in Marketing/Digital
- Minimum level 2/GCSE in Maths and English
- Proven & relevant suitable experience in a Marketing/Digital content role
- Strong digital marketing skills, including content creation, scheduling and monitoring. Familiarity with paid digital advertising and social media platforms
- Experience of designing print and digital assets using Adobe Creative Suite, Canva or similar design programmes
Interviews will take place for this role as suitable applications are received and the role may close before the closing date upon a successful candidate being appointed.
The client requests no contact from agencies or media sales.
Closing Date: 15 May 2024
Ref 6704
Save the Children UK has an exciting opportunity for a Marketing Executive (Loyalty), with direct marketing experience, who is keen to deliver effective retention and income growth marketing campaigns, to join our Public Income and Engagement team.
Please note: This role is London based with an expectation to be in our Farringdon office once a week on a Thursday, with other in person days planned throughout the year.
About Us
Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn and protection from harm. When crisis strikes, and children are most vulnerable, we are always among the first to respond and the last to leave. We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.
About you
As our Marketing Executive (Loyalty) in our Loyalty Squad you will play an important role in driving brilliant supporter-centric marketing campaigns to raise crucial support for Save the Children UK. Working closely with Marketing Managers, you will contribute to the development and execution of effective retention and income growth activity. Your focus will be on fostering deep connections with our supporters, prompting action, and driving income by increasing both donor volume and value.
In this role, you will:
- Collaborate with Marketing Managers to deliver compelling multi-channel campaigns that drive income and retention targets.
- Utilise various marketing channels, including Direct Mail, Email, Telemarketing and SME to create engaging communication journeys for donors.
- Take ownership of specific aspects of the supporter experience to enhance engagement and drive long-term value.
- Contribute to the creation and delivery of key marketing materials across multiple channels and propositions.
- Liaise with external suppliers to ensure smooth campaign delivery and optimise results while prioritising a positive supporter experience.
- Maintain accurate records of campaign activity and performance, generating regular performance reports.
- Incorporate customer supporter insight and data analysis into marketing strategies, utilising a test-and-learn approach to continually improve acquisition outputs.
To be successful, it is important that you have:
- Previous experience in customer/supporter loyalty and retention marketing.
- Experience working on fundraising cash appeals or other income generating campaigns.
- Proficiency in delivering marketing initiatives across various channels, most notably Direct Mail, Email, Digital.
- Some experience with Telemarketing and SMS would be desirable but not essential.
- Demonstrated ability to grow existing supporter value through communication journeys, supporter experience enhancements, or donor care initiatives.
- Project management skills with a track record of supporting the delivery of complex projects on time and within budget.
- Experience collaborating with external partners, such as creative agencies, fulfilment houses, or telemarketing agencies.
- Familiarity with developing and delivering fundraising and marketing assets both online and offline, with knowledge of both data and print processes for direct marketing.
- Ability to utilise data and insights to inform marketing strategies, track results, manage budgets, and make data-driven decisions.
What we offer you:
- Working for a charity provides one of the best benefits there is – a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.
- To have the best (and happiest) employees we focus on flexibility, inclusion, collaboration, health, and wellbeing both in and outside of work.
- We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.
Closing date: May 15th 2024
Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.
Ways of Working:
The majority of our roles can be performed remotely in the UK, but there are likely to be times when you will be required to come to your contracted office (up to 2-4 days per month or 6-8 days per quarter). This will be agreed with your Line Manager and team and is intended to be time spent on collaborating with colleagues and relationship building.
Please note: travel costs to your contracted office will be at your own expense.
Flexible Working - We are happy to discuss flexible working options at interview.
Commitment to Diversity & Inclusion:
Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where all employees have a sense of belonging and feel that they can be "Free to Be Me". We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think.
We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and knowledge, working together will enable us to better the lives of children around the world. This is the reason why we are all here.